Monday, November 26, 2012

Stop Squeaking! Align Yourself for Business Success!

Even for a remarkable business owner like you, from time to time, you may still loose motivation in continuing the expansion of a service or product line. At time, you may seem to have a hard time figuring out why this once fantastic business that got you so excited every morning is making you feel like a heavy weight now.

Remember the last time you heard that squeaky sound in your car? What happened? Parts are not in alignment and there was no lubricant, so there was tension, there was unpleasant sound. If you don't fix it fast, there is going to be smoke and there is going to be a you in frustration.

The same thing is true when your every business tasks are not in alignment with your vision, mission and values. In your soul, you experience that "squeaky" feeling that you have a hard time to explain.

Most of us are familiar with having a clear vision and mission, so I will not get into it here.

I would like to talk with you today about your values.

Before investing more time and efforts to take your business to a fascinating new level, you must re-evaluate first what your primary values are, how you prioritize them inside you. And, see if your business activities support and are in alignment with the priority of your values.

Let's say, you just became a father or mother. You used to travel a bit to speak to specific groups of people to market your business. Now, to take your business to the next level you need to travel and speak and network more frequently.

But, family life is on the very top of your priority list, in a place higher than business or career success. So, whenever your work requires that you travel for an extensive amount of time, your inner self experiences a misalignment. You may still go ahead and do what your "head" tells you what you are supposed to do, but your heart is centered to your value. When the head pulls the whole body to do what it dictates it to do, the heart starts to send out signals to you that if you don't make adjustments, you will not stay in wholesome health any longer. The heart sends out signals by decreasing your enthusiasm, motivation and self-esteem. You start seeing yourself get down more easily, you feel lonely, not understood and you feel that you get angry easily or you get blamed for shutting your emotions.

One of the easiest ways to figure out what your values are and in what priority they are in is to make a "Desire List."

Ask yourself or have a trusted friend ask you, "What do you want?" Then, begin to jot down your list of answers.

Don't judge yourself for your wants. You need to create a safe and open environment for yourself so that your true self gets uncovered. Don't be ashamed to say, "I want to own a house by the lake with an amazing view to the mountains and a dock for launching your very own boat." Or, "I want to be a millionaire." Or, "I want to be a famous dancer!" Just let things flow.

Let the same question come at you for 10 to 15 minutes. You may start getting bored of the same question, but you may start seeing what is hiding under those wants. Your initial "wants" are really saying, "I want to be recognized." "I want to be trusted and respected." "I wanted to be loved by my family members.' "I want to be understood and loved for the real me." "I want to make a difference in this world."

Your wants and desires express your values.

Take your top 5 values and complete the following questions to get an inner alignment

1. What are you doing on a daily basis to support these values?

2. What are you doing on a daily basis that does not support these values or that are in conflict with these values?

3. How can you modify your business life so that you support your most important values? How can you eliminate or start eliminating business activities that are in conflict with your values? If these business activities are important to the growth of your business, what else is out there for you to consider for the replacement of such activities. Take the example above; ask yourself if you can find out ways to market the same audience through the phone, internet and other ways? Hold a teleseminar?

If you are a busy business owner, you will have many activities and to-do's everyday. Form the habit to run your business tasks through these results-proven questions and get a sleek business owner's inner alignment from time to time.

Everything we do is an opportunity for personal growth. As you get better at integrating your business activities with who you are and your priority of values for the period of time that you are in, you will begin to see yourself operating your business in a superior new level of effectiveness and profitability.

Stop Squeaking! Align Yourself for Business Success!

Even for a remarkable business owner like you, from time to time, you may still loose motivation in continuing the expansion of a service or product line. At time, you may seem to have a hard time figuring out why this once fantastic business that got you so excited every morning is making you feel like a heavy weight now.

Remember the last time you heard that squeaky sound in your car? What happened? Parts are not in alignment and there was no lubricant, so there was tension, there was unpleasant sound. If you don't fix it fast, there is going to be smoke and there is going to be a you in frustration.

The same thing is true when your every business tasks are not in alignment with your vision, mission and values. In your soul, you experience that "squeaky" feeling that you have a hard time to explain.

Most of us are familiar with having a clear vision and mission, so I will not get into it here.

I would like to talk with you today about your values.

Before investing more time and efforts to take your business to a fascinating new level, you must re-evaluate first what your primary values are, how you prioritize them inside you. And, see if your business activities support and are in alignment with the priority of your values.

Let's say, you just became a father or mother. You used to travel a bit to speak to specific groups of people to market your business. Now, to take your business to the next level you need to travel and speak and network more frequently.

But, family life is on the very top of your priority list, in a place higher than business or career success. So, whenever your work requires that you travel for an extensive amount of time, your inner self experiences a misalignment. You may still go ahead and do what your "head" tells you what you are supposed to do, but your heart is centered to your value. When the head pulls the whole body to do what it dictates it to do, the heart starts to send out signals to you that if you don't make adjustments, you will not stay in wholesome health any longer. The heart sends out signals by decreasing your enthusiasm, motivation and self-esteem. You start seeing yourself get down more easily, you feel lonely, not understood and you feel that you get angry easily or you get blamed for shutting your emotions.

One of the easiest ways to figure out what your values are and in what priority they are in is to make a "Desire List."

Ask yourself or have a trusted friend ask you, "What do you want?" Then, begin to jot down your list of answers.

Don't judge yourself for your wants. You need to create a safe and open environment for yourself so that your true self gets uncovered. Don't be ashamed to say, "I want to own a house by the lake with an amazing view to the mountains and a dock for launching your very own boat." Or, "I want to be a millionaire." Or, "I want to be a famous dancer!" Just let things flow.

Let the same question come at you for 10 to 15 minutes. You may start getting bored of the same question, but you may start seeing what is hiding under those wants. Your initial "wants" are really saying, "I want to be recognized." "I want to be trusted and respected." "I wanted to be loved by my family members.' "I want to be understood and loved for the real me." "I want to make a difference in this world."

Your wants and desires express your values.

Take your top 5 values and complete the following questions to get an inner alignment

1. What are you doing on a daily basis to support these values?

2. What are you doing on a daily basis that does not support these values or that are in conflict with these values?

3. How can you modify your business life so that you support your most important values? How can you eliminate or start eliminating business activities that are in conflict with your values? If these business activities are important to the growth of your business, what else is out there for you to consider for the replacement of such activities. Take the example above; ask yourself if you can find out ways to market the same audience through the phone, internet and other ways? Hold a teleseminar?

If you are a busy business owner, you will have many activities and to-do's everyday. Form the habit to run your business tasks through these results-proven questions and get a sleek business owner's inner alignment from time to time.

Everything we do is an opportunity for personal growth. As you get better at integrating your business activities with who you are and your priority of values for the period of time that you are in, you will begin to see yourself operating your business in a superior new level of effectiveness and profitability.

Stop Squeaking! Align Yourself for Business Success!

Even for a remarkable business owner like you, from time to time, you may still loose motivation in continuing the expansion of a service or product line. At time, you may seem to have a hard time figuring out why this once fantastic business that got you so excited every morning is making you feel like a heavy weight now.

Remember the last time you heard that squeaky sound in your car? What happened? Parts are not in alignment and there was no lubricant, so there was tension, there was unpleasant sound. If you don't fix it fast, there is going to be smoke and there is going to be a you in frustration.

The same thing is true when your every business tasks are not in alignment with your vision, mission and values. In your soul, you experience that "squeaky" feeling that you have a hard time to explain.

Most of us are familiar with having a clear vision and mission, so I will not get into it here.

I would like to talk with you today about your values.

Before investing more time and efforts to take your business to a fascinating new level, you must re-evaluate first what your primary values are, how you prioritize them inside you. And, see if your business activities support and are in alignment with the priority of your values.

Let's say, you just became a father or mother. You used to travel a bit to speak to specific groups of people to market your business. Now, to take your business to the next level you need to travel and speak and network more frequently.

But, family life is on the very top of your priority list, in a place higher than business or career success. So, whenever your work requires that you travel for an extensive amount of time, your inner self experiences a misalignment. You may still go ahead and do what your "head" tells you what you are supposed to do, but your heart is centered to your value. When the head pulls the whole body to do what it dictates it to do, the heart starts to send out signals to you that if you don't make adjustments, you will not stay in wholesome health any longer. The heart sends out signals by decreasing your enthusiasm, motivation and self-esteem. You start seeing yourself get down more easily, you feel lonely, not understood and you feel that you get angry easily or you get blamed for shutting your emotions.

One of the easiest ways to figure out what your values are and in what priority they are in is to make a "Desire List."

Ask yourself or have a trusted friend ask you, "What do you want?" Then, begin to jot down your list of answers.

Don't judge yourself for your wants. You need to create a safe and open environment for yourself so that your true self gets uncovered. Don't be ashamed to say, "I want to own a house by the lake with an amazing view to the mountains and a dock for launching your very own boat." Or, "I want to be a millionaire." Or, "I want to be a famous dancer!" Just let things flow.

Let the same question come at you for 10 to 15 minutes. You may start getting bored of the same question, but you may start seeing what is hiding under those wants. Your initial "wants" are really saying, "I want to be recognized." "I want to be trusted and respected." "I wanted to be loved by my family members.' "I want to be understood and loved for the real me." "I want to make a difference in this world."

Your wants and desires express your values.

Take your top 5 values and complete the following questions to get an inner alignment

1. What are you doing on a daily basis to support these values?

2. What are you doing on a daily basis that does not support these values or that are in conflict with these values?

3. How can you modify your business life so that you support your most important values? How can you eliminate or start eliminating business activities that are in conflict with your values? If these business activities are important to the growth of your business, what else is out there for you to consider for the replacement of such activities. Take the example above; ask yourself if you can find out ways to market the same audience through the phone, internet and other ways? Hold a teleseminar?

If you are a busy business owner, you will have many activities and to-do's everyday. Form the habit to run your business tasks through these results-proven questions and get a sleek business owner's inner alignment from time to time.

Everything we do is an opportunity for personal growth. As you get better at integrating your business activities with who you are and your priority of values for the period of time that you are in, you will begin to see yourself operating your business in a superior new level of effectiveness and profitability.

Stop Squeaking! Align Yourself for Business Success!

Even for a remarkable business owner like you, from time to time, you may still loose motivation in continuing the expansion of a service or product line. At time, you may seem to have a hard time figuring out why this once fantastic business that got you so excited every morning is making you feel like a heavy weight now.

Remember the last time you heard that squeaky sound in your car? What happened? Parts are not in alignment and there was no lubricant, so there was tension, there was unpleasant sound. If you don't fix it fast, there is going to be smoke and there is going to be a you in frustration.

The same thing is true when your every business tasks are not in alignment with your vision, mission and values. In your soul, you experience that "squeaky" feeling that you have a hard time to explain.

Most of us are familiar with having a clear vision and mission, so I will not get into it here.

I would like to talk with you today about your values.

Before investing more time and efforts to take your business to a fascinating new level, you must re-evaluate first what your primary values are, how you prioritize them inside you. And, see if your business activities support and are in alignment with the priority of your values.

Let's say, you just became a father or mother. You used to travel a bit to speak to specific groups of people to market your business. Now, to take your business to the next level you need to travel and speak and network more frequently.

But, family life is on the very top of your priority list, in a place higher than business or career success. So, whenever your work requires that you travel for an extensive amount of time, your inner self experiences a misalignment. You may still go ahead and do what your "head" tells you what you are supposed to do, but your heart is centered to your value. When the head pulls the whole body to do what it dictates it to do, the heart starts to send out signals to you that if you don't make adjustments, you will not stay in wholesome health any longer. The heart sends out signals by decreasing your enthusiasm, motivation and self-esteem. You start seeing yourself get down more easily, you feel lonely, not understood and you feel that you get angry easily or you get blamed for shutting your emotions.

One of the easiest ways to figure out what your values are and in what priority they are in is to make a "Desire List."

Ask yourself or have a trusted friend ask you, "What do you want?" Then, begin to jot down your list of answers.

Don't judge yourself for your wants. You need to create a safe and open environment for yourself so that your true self gets uncovered. Don't be ashamed to say, "I want to own a house by the lake with an amazing view to the mountains and a dock for launching your very own boat." Or, "I want to be a millionaire." Or, "I want to be a famous dancer!" Just let things flow.

Let the same question come at you for 10 to 15 minutes. You may start getting bored of the same question, but you may start seeing what is hiding under those wants. Your initial "wants" are really saying, "I want to be recognized." "I want to be trusted and respected." "I wanted to be loved by my family members.' "I want to be understood and loved for the real me." "I want to make a difference in this world."

Your wants and desires express your values.

Take your top 5 values and complete the following questions to get an inner alignment

1. What are you doing on a daily basis to support these values?

2. What are you doing on a daily basis that does not support these values or that are in conflict with these values?

3. How can you modify your business life so that you support your most important values? How can you eliminate or start eliminating business activities that are in conflict with your values? If these business activities are important to the growth of your business, what else is out there for you to consider for the replacement of such activities. Take the example above; ask yourself if you can find out ways to market the same audience through the phone, internet and other ways? Hold a teleseminar?

If you are a busy business owner, you will have many activities and to-do's everyday. Form the habit to run your business tasks through these results-proven questions and get a sleek business owner's inner alignment from time to time.

Everything we do is an opportunity for personal growth. As you get better at integrating your business activities with who you are and your priority of values for the period of time that you are in, you will begin to see yourself operating your business in a superior new level of effectiveness and profitability.

Pre and Post Product Launch Strategies

Accuracy and quality of a product can be attained through effective product testing. Before launching a product, it is imperative to ensure that it has been tested adequately to rule out any side effects. Adequate care should be taken right from the pre-clinical stage to clinical development stage.

Cost effective and efficient marketing strategies must be employed successfully in order to launch the product well.

Before ruminating about a new product, focus on the growth of various research and developmental activities such as pharmaceutical, chemical and biological development, clinical research and medical dealings. Pharmaceutical sales training can help the staff to understand the new product and help in efficient marketing and promotion. There is a greater need for innovative approach to launch a product in order to gain maximum customer attention. It also involves effective designing and packaging of the drugs so that it can reach high levels of satisfaction from the niche market.

With efficient research and development, it is possible to accelerate the delivery of safe and effective drugs to customers. The product on offer must be of high standard and should leave the consumer impressed. In the case of the very first product it is important to create a good first impression in order to gain recognition to your brand. Similarly, any product extension should also be of superior quality, if not, it affects the brand equity and relative drop in the sales of the other products in the line. Meeting the niche market's expectations is crucial to business growth. Hence, get every thing right, right from research and development and the right marketing mix to promote them well. Outsourcing the research and development activities to a professional team can help cut costs and excel in your industry.

Packaging your product is the next best marketing practice. Attractive packaging is the key to lure potential customers towards your brand. You need to make sure that your packaging is both attractive, tamper proof and safe towards its contents. Before launching it, be aware of your potential market and launch them in the appropriate location. Marketing experts will be able to help you reach your target audience, effectively.

Suggestions to Launching a New Business - Discover Why It Should Start Online!   What Is Kajabi?   5 Website Savvy, Yet Simple Steps to Launch Your Product or Service   Infoprenuer Ideas: Little Niche Sites Will Keep You Poor   I Have a New Product Now - How Can I Sell It Online?   Integrated Product Launching Strategies   

The Birth of Online Collaboration

As the business industry develops in its expansion globally, it has somehow needs to keep up with the fast-evolving innovations especially when it comes to work collaboration.

Businesses both big and small, one way or another, experience difficulties occurring related to managing good working relationship with its affiliates located in different places around the globe. In fact, this is considered as one of the major reasons why most businesses fail and close eventually.

Good thing is, since new innovative platforms have been invented such as the Internet, associating with other business divisions both locally and internationally is made a lot better and easier through web-based work collaboration.

Online collaboration gave way to a lot of partnership opportunities using better multi-platform capabilities. This is one tool which wasn't available in the past but since we have quickly approached a modern day era, more online based collaboration tools work over multiple platforms today.

In fact, Internet-based collaboration also became very beneficial in terms of corporate functionality. It provides flexibility to all the people working together accordingly to their tastes and needs maximizing the whole capabilities of the tool itself.

Through online collaboration, all members of a team can share and exchange ideas all at the same time. And, there's easier and faster communication which gave way to solving occurring problems which was also a difficulty in the past.

Nowadays, there are a wide variety of collaboration tools everybody can utilize anytime and anywhere. However, only a few of these tools are reliable. Therefore, one should always be meticulous and smart when looking for the right online collaboration tools to use.

Suggestions to Launching a New Business - Discover Why It Should Start Online!   What Is Kajabi?   5 Website Savvy, Yet Simple Steps to Launch Your Product or Service   Infoprenuer Ideas: Little Niche Sites Will Keep You Poor   I Have a New Product Now - How Can I Sell It Online?   Promoting and Marketing Your Online Product   

Tim Ferriss - How to Discount Products for Profit

Tim Ferriss is certainly one of the more interesting figures in today's internet. With a track record of exiting one company, BrainQUICKEN, and investing in great web 2.0 start-ups like Twitter, Posterous, DailyBurn, Reputation Defender, Foodzie, Badongo, RescueTime and SimpleGeo (He is also known to be an advisor for equity to Stumble Upon and Shopify), it is interesting to see his new promotion strategy for his new book, The 4 Hour Body.

In order to get the ball rolling and to get the book to critical mass, so that he wouldn't have to do all the promotion himself, he pushed really hard for pre-orders. Although the pre-ordered edition was significantly cheaper than the book would be once it's out, he was aiming for the bestseller lists right off the bat, so being listed would drive more people to buying the book, making up for the initial loss through cheaper pre-order pricing. On top of that, the way he promoted the pre-orders was all through affiliate links to amazon, giving him at least a 4% cut per book through the Amazon affiliate program.

To drive the pre-orders to critical mass even quicker, he launched a huge incentive, giving away $4.000.000 in free prices if you purchased the book in bulk. For instance the Bonus Packages for 1 to 300 books was a Digital copy of 'The 4-Hour Workweek' ($20), Slow-Carb Cookbook ($20) and "Find Your First Profitable Idea" with Ramit Sethi ($100 for full course).

And the efforts paid off: Before the book was even out, it was already of the Amazon bestseller list, driving even more people to buy. Each sale giving him at from $0.58 up to $1.31 per copy sold. All the affiliate royalties are net profit for the author, since they don't have to be shared with the publisher. The book has been up for 75 days in the top 100 and still is Amazons number one bestseller for health without even being out, resulting in a couple of hundred thousand dollars from affiliate marketing alone.

Pretty smart move.

Suggestions to Launching a New Business - Discover Why It Should Start Online!   What Is Kajabi?   5 Website Savvy, Yet Simple Steps to Launch Your Product or Service   Infoprenuer Ideas: Little Niche Sites Will Keep You Poor   

What You Need to Start Your Own Photobook Business With On-Demand Printing

Selling books online might seem like a daunting task, but if you know what it takes, then getting started can be easy and very rewarding.

What you'll need:

A website where people can make/buy books Bookmaking software that is tied to your site A book manufacturer to print and mail out the books

Website

You have a few options here. You could program an entire website with an e-commerce cart engine and bookmaking software, but let's be honest, that's a LOT of work. A friend's brother could make your site, but that might be a little iffy. Some websites offer custom website creation, which can be a good thing if they really work with you. There are also sites where you can just create your book and have it sent to you before the resell, but that's hard to make a business out of.

Bookmaking Software

If you Google "bookmaking software" or "photobook software," you'll get a plethora of results. Some software is based in Adobe Flash and can run online. Some software needs to be downloaded and installed on a user's computer. Remember that not all bookmakers are created equally. Some are harder to use than others. Extra features are a plus, but sometimes they can confuse an end-user. So take a look at your options before really selecting one.

Book Manufacturer

Again, there are a ton of options for book manufacturing. You've got to consider two things: who will be printing your books, and also what size of books you'll offer. Generally book manufacturers will handle all the packaging and shipping of the books, which is really nice. Call the places that you want to know more about and ask them to mail you samples. Then you can decide what you like.

My Easy Solutions

In my research, I found that a lot of companies offer pieces of the puzzle, but only a few had a solution with a total package. I would just contact these companies and let them know what you want to do and then see who can take care of your needs the best.

Ziblio.com

Pros - Getting started with your own photobook business with them is super easy. You can be up and running the very same day depending on your customization of their site specifications.

Cons - Your site is based on a template and so all Ziblio sites have the same general layout.

Taopix.com

Pros - Their software looks nice and they are always updating it.

Cons - It's just software. You'd probably need an IT guy to help get started.

Smugmug, Blurb, Mixbook

Pros - Great if your making and designing the books offline and then reselling them.

Cons - Your customers don't have a site where they can go to customize their own books.

A lot more sites like these exist, but in the end it depends on how you want to run your photobook business. If you want to offer custom yearbooks, scrapbooking books, event photobooks, leisure photobooks, or whatever kind of book you can think up, you can easily do so. And since this market is growing so rapidly, you could easily sell thousands of books in a single weekend.

Suggestions to Launching a New Business - Discover Why It Should Start Online!   What Is Kajabi?   5 Website Savvy, Yet Simple Steps to Launch Your Product or Service   Infoprenuer Ideas: Little Niche Sites Will Keep You Poor   I Have a New Product Now - How Can I Sell It Online?   Promoting and Marketing Your Online Product   

Easy Steps to Creating a Product For a Product Launch

The main ingredient to a product launch is, well,... a product. You can't expect to bake bread if you don't have flour. You need all the other ingredients and prep work too, but without the flower, you're just not going to bake bread. You can try the recipe without salt, or yeast, and you'll still get something that might resemble bread. It might not be as tasty, or as fluffy as bread, but you will get something out of it. Without the flour however, you have nothing at all. This is what a product launch is all about, having a new product enter the market with a lot of buzz and a massive amount of leveraged promotion. The buzz and promotion are the marketing system, and though the product creation does involve pulling from some components of the marketing system for it's creation, actually creating the product is it's own process which must be completed in order to have a launch. Product creation is often seen as a bulky time consuming process, but with the right combination of methods and strategies, it can be done quickly and efficiently.

The seed launch is designed to find the market and the problems for which they desperately need solutions to, so that you can create the exact product that people will want to buy. This is also a major part of the marketing strategy, as it's at this stage that you start to build relationships with your prospects and eventually position yourself as the great hope of their solution. It's during this seed launch that you begin to learn how to create your product, what it should be about.

One popular method of product creation is to align yourself with other experts in the field and request interviews with them. This is a form of the Joint Venture, where two partners contribute to the creation of a product and cross promote it, as well as their own respective 'flagship' products, to each other's list. Often, the interviewer will grant full rights of the interview to the interviewee, so that the expert may sell or use the product for their own business advancement, and the interviewer will include this interview with the product he or she is creating.

Another product creation method is to use existing material, such as Private Label Rights materials, and rewrite and repurpose it. Rewriting is pretty easy if you did a proper seed launch to discover the most pressing problems, and kept track of solutions that were suggested, and the ones that worked for others. You can even include the interview method with this method. Repurposing this Private Label Content has it's own set of strategies, but one of the most popular ones is to convert them into different formats. For example, you can turn an e-book into a video and/or audio book, which not only changes the format, it also creates a higher perceived value and can serve to reach a larger target market than one format alone.

As well as a number of other methods and strategies, you can also create the product yourself, or outsource the creation of a product. This proposition will involve the most amount of time and money, and if you choose to outsource it, the highest amount of risk. Using product creation methods and strategies can minimize that risk, and give you leverage.

A very important part of creating a product is in making sure that it has several formats for delivery, ensuring that it will be desired by the largest number of prospects. Resell rights products can be incorporated to easily produce text, audio, and video formats to achieve this goal and lessen the amount of strain placed on your own time and resources. The other part of creating a product is how you structure the product so that it will appeal to as many people as possible. Some of these tips are preparing written documents for reading, videos for watching, audios for listening. Providing an interactive experience for the customer through the launch process, and delivering small bits of these strategies is what will make the launch successful.

Suggestions to Launching a New Business - Discover Why It Should Start Online!   What Is Kajabi?   5 Website Savvy, Yet Simple Steps to Launch Your Product or Service   Infoprenuer Ideas: Little Niche Sites Will Keep You Poor   I Have a New Product Now - How Can I Sell It Online?   Integrated Product Launching Strategies   

Ten Important Parts to Your Advertising Copy

A sales page has several important components. While you might try looking at other sales pages to know what those parts are, a good sale page makes them blur into something that draws you in without you noticing the parts. What follows are the parts and the standard order in which you will see them on an advertising copy.

1. What is your headline?

This needs to get your potential buyer intrigued and get them to continue to read. You want your buyer to think you are talking to them, you know exactly what they need. But not from your point of view, from theirs.

2. Did you say hello?

Hello, Dear Home Owner, Dear Dog Lover, Dear Future Pro-Golfer, these are all salutations that help your sales letter sound personal. While there are programs you can get that make the sales letter add their name they are prone to glitches and of course pranksters.

3. What is their problem?

Explain their problem to them. Let the buyer know you understand their problem and why it bothers them. The shedding dog may seem like the problem, but it is not. The problem is the fur all over the couch, fur in the air conditioner and finding fur on the jacket worn to a job interview.

4. What is your solution?

Now that your buyers know you understand explain your solution. Your special shed solution may reduce shedding but that was not the problem. Your special shed solution means a fur free couch, a clean air conditioner filter and a clean jacket at that job interview. Tell them the features. Write a few lists and mix those into your sales letter.

5. Prove it.

Provide testimonials. Use real people with real pictures, people know when they are fake. Provide stories, facts, figures, just prove it.

6 What does it cost?

First discuss the value of the product. Less shedding means not having to buy vacuums, it means not having as much trouble with the air conditioner. Those are expensive. Another value you could use is how your price compares to similar products. Then discuss your actual price.

7. What is your guarantee?

Offer a complete money back guarantee to your buyers for a specific time. Better yet offer a no questions asked guarantee. Yes, it may be scary but this helps your buyers have more confidence in you and your product.

8. What do you want them to do?

This may seem like the most obvious thing in the world, but you need to be specific. Tell them to buy your product. Tell them when you want them to buy it. Explain why later will mean more air conditioner problems due to fur.

9. Thank your buyers.

It is the polite thing to do after all.

10. Add a postscript.

Restate the urgency. Restate the major benefits and again encourage them to buy posthaste.

Suggestions to Launching a New Business - Discover Why It Should Start Online!   What Is Kajabi?   5 Website Savvy, Yet Simple Steps to Launch Your Product or Service   Infoprenuer Ideas: Little Niche Sites Will Keep You Poor   I Have a New Product Now - How Can I Sell It Online?   Integrated Product Launching Strategies   

Having Fun With Product Launching

When it comes time to launch a new product, most businesses know that the only way to achieve success is to go all out with it. Product launches have to be more than just news trying to lure consumers towards buying your new items; they have to be fun, whimsical and attention grabbing. Launching new products should be a time of excitement and celebration, and there's no reason why you shouldn't put the necessary fine touch on things by getting the word out there. One of the best ways to do this is to throw a product launching party.

You're products are your babies, and they're the reason your business is able to stay afloat, so why not give them the parties they deserve? When it comes time to launch new products, every business would do well to set up a celebratory party of some sort to commemorate the occasion. Depending upon what type of products you deal with, your product launch party might be themed in a variety of different ways. For instance, if your company makes sun tan lotion, why not have a "surf and sun" party by filling the floor of a venue with sand and creating a mock beach? It may sound silly, but it's ideas like this that actually cause people to step back and take your product into consideration. After all, without a product launching party, the product could sink just as easily as it could swim.

With your launch party out of the way, it's all about marketing your product aggressively from here on out. Never underestimate the local market, as not only is local advertising less expensive than national, but many people feel that it is even more effective, as people tend to have a positive bias towards local vs. national businesses. Set out to create the most strategic marketing campaign you can, and spend as much as your budget allows. In general, the more money you put into your marketing efforts, the more results you will eventually see. After all, a well-marketed product may as well be a good product.

Suggestions to Launching a New Business - Discover Why It Should Start Online!   What Is Kajabi?   5 Website Savvy, Yet Simple Steps to Launch Your Product or Service   Infoprenuer Ideas: Little Niche Sites Will Keep You Poor   

Starting Your Own Online Business - The Costs

When You've decided what kind of Online Business You're going to start it's important to understand the costs that are going to be involved.

I Intend to deal with the main ones that I've personally encountered.

1. Website.

The first and foremost cost is going to be development of the web-page which You're going to be selling Your product from. If You're able to do the programming Yourself then Your smile at the moment should be about as big as...well...Texas. You've just saved Yourself about a thousand dollars.

If You can't program then that means You're going to have to hire a coder. If You've got large amounts of cash to spend then find a reputable local Web-Development Company. Always remember to check their portfolio, meet the head of the company and the programmer You'll be working with for a consultation.

If you're looking to spend less then rentacoder.com is a great resource. I wouldn't recommend craigslist but that is only due to my personal preference.

Another option is to go to Your Local University or College and speak to lecturers asking them if they could suggest one of their students for the job. You'll be helping a person who'll soon be 'entering the world' to have a portfolio they can present to potential clients or employers and they'll be more willing to work on a smaller budget.

2. Web-Hosting.

After the website is made You're going to have to host it somewhere. At this point the number of Web-hosting companies is collossal (and that's a modest expression for the number) so sifting through them might take a while.

The most important things to consider are Your Own Personal Business needs. Examples of this would be; How much space do I need? How many visitors can I realistically expect to have? How long do I expect to stay with the same company? How much am I comfortable paying?

Also if You're able to afford paying for a whole year up-front it would actually be better in the long-run as You won't have bill payments nagging You and there is in 90% of situations a considerable discount.

3. Advertising.

I personally began to cringe at this point simply because advertising in most people's minds is something that Large Companies or Corporations do.

The truth of the matter is that these days there are multiple methods of advertising that You can start using for less than a hundred dollars. Since we're talking about Online Business You can start an effective Pay-Per-Click campaign for $50. My first Facebook pay-per-click campaign was for $20.81 (yes I still remember the exact amount).

So set aside what You can, do a little re-search in to how to put together one of these campaigns & give it a whirl.

A final word of advice is to pace Yourself. If You've got a set amount set aside for advertising space it out over a couple of campaigns as You orient Yourself to how it all works. 'Betting it All On One Hand' is fantastic in under-dog movies but doesn't work all that well when Your advertising budget is on the line.

4. Running Costs.

Your Business is up and running, You're making money & the smiles are stretching wide as the horizon but how much is it costing You?

Always remember that when money comes in it's not there to spend on Your first diamond necklace. Re-investment should be considered as well as keeping the advertising that is producing the wonderful results going.

5. Taxes.

Since these vary from Country to Country I'd advise speaking to a tax consultant but do speak to that consultant. Online Businesses in most Countries fall into a slightly gray area as new tax-codes are having to be developed to deal with this relatively new kind of income but in others especially the United States the tax man is most definitely 'on the ball' about Online Businesses.

Hope this Article Proves Helpful & Here's Me Wishing You All the Success in the World.

Suggestions to Launching a New Business - Discover Why It Should Start Online!   What Is Kajabi?   5 Website Savvy, Yet Simple Steps to Launch Your Product or Service   Infoprenuer Ideas: Little Niche Sites Will Keep You Poor   I Have a New Product Now - How Can I Sell It Online?   Integrated Product Launching Strategies   

Easy Steps to Creating a Product For a Product Launch

You cannot prepare delicious food without essential ingredients. This is applicable to your product launch also. You need to add certain ingredients, strategies etc. to have great impact on the product. Even though it looks some what difficult to launch a product, you can plan it and execute it efficiently by combining some strategies.

Let us first start with the product that you need to launch. First, you need to analyze and find out the product that has great demand with the people. The product you are preparing to launch should solve the problem of the users. You should build the relationship with your customer from this step onwards. Of course finding the right product is also one of the marketing strategies.

You should also raise several questions on your own and should be able to answer them. Whether the product you are going to launch will sell in the present trend? How much profit you will earn on this product? If you can find answers to all the above queries, then your product is ready.

The latest method of product creation is sharing the views with the experts to find out the best product. This is similar to joint venture, in which two or more people collectively take efforts to give shape to a new product and launch it to the right audience. Through this method you offer full right to the other person/expert. He will take initiative to launch your product or himself will use it for his own business. So, since there are two persons involved in the product creation and promotion, it will reach the right people quickly.

One another powerful marketing strategy is Private Label Rights. This is something related to reselling. Here, in this method the merchant owns the complete right to modify product and sell it. Reprint rights are the process of re-distributing the work to another person that had already published. This re-print right is applicable to internet business, as well as other businesses. Re-printing can be done in several ways. The most popular one is converting the contents into video or audio format. This process will improve the value of the product and will reach the right person. And finally, you can invite the potential customers during product launch and hold interactive session. This will create good opinion of your product in the minds of potential customers. In this way you can give a big break to your product.

Suggestions to Launching a New Business - Discover Why It Should Start Online!   What Is Kajabi?   5 Website Savvy, Yet Simple Steps to Launch Your Product or Service   Infoprenuer Ideas: Little Niche Sites Will Keep You Poor   

Product Launch Copywriting Requirements

Congratulations on your decision to create and market your own product. You've worked hard to do the niche research, and find a good market for a product. You have done your keyword research and submitted articles, built squidoo lenses, and hub pages. You may have even made some videos and social bookmarked all this content to generate traffic. You might have even put your product in an affiliate marketplace like ClickBank. You now think you're ready for a product launch. You want to have a $25,000, $50,000, maybe even $100,000 day from the sale of one product. If you've already purchased Product Launch Formula, you already know the process. But if you haven't, let me give you a 'tip' on how to go about launching product. You see, on the Internet, large scale promotion to a targeted audience is how you market a product. To get that large scale promotion, you need to have a lot of other people talking about you. You do this by recruiting Joint Venture and affiliate partners. These people have lists, ppc budgets, and reach on social media platforms where they have friends and colleagues. Simply offering them a commission however, is not enough to get them to go to bat for you. Obviously, your product has to have loads of value, that's a given. They don't want to look bad to their friends by recommending garbage, but they also need material provided to them so they can tell their list and friends about you with confidence. This is where copy makes all the difference.

I've written just about every kind of copy there is, and I know what you need to have a successful product launch that has affiliates and JV partners banging at your door, literally frothing at the mouth to promote your product.

A Video Squeeze Page- For You And Your Partners To Build Your List, and start building buzz and creating desire that will have customers chomping at the bit to line up and buy your brand new, amazing product on launch day! You need to give your affiliates and your JV partners an amazing free front end to get them to convince their customers to check out your stuff!

A Sales Letter That Converts- Affiliates will not promote a product with crappy copy. They want to know that it converts, and you can only do that with professional copywriting. The art, the science, and all of the elements that make the reader feel as though they are actually talking to their best buddy about their innermost problem that your product solves! The copy must convert!

A Video Sales Letter That Converts Higher- Video provides an interactive experience and inspires a deeper sense of trust because it proves that there truly is a human being behind the product. Video, and the voice behind it reinforce the empathy from the story, and give the viewer the sense of identification with the product creator as he or she tells of the same trials and tribulations that the reader has also experienced.

The JV/Affiliate Invite Page! Even all of the elements above combined mean absolutely nothing if you don't know how to craft the proper offer for your Joint Venture And Affiliate Partners. The invite page is where you prove that your list is responsive so that partners will see the advantage of not just promoting your product for a commission, but cross promoting their own offers to your list too. This page requires certain proof and statistics of test results, conversion results, plus, it needs to be attractive in the commission structure and the benefits of promoting it, aside from commissions.

FINALLY!!! You need the email series that starts off your pre-launch, gets distributed amongst the list of your many joint venture partners and affiliates, and keeps the customers entertained and engaged throughout the process, frequenting your blog for updates, asking questions on, making them interact with you so that you build an even deeper sense of trust and loyalty, effectively hypnotizing your prospects into buying from you on launch day.

This is how you write copy for a product launch. Skip this step at your own peril. Professional copywriters write more than sales letters. Professional copywriters write persuasive messages to any audience.

Suggestions to Launching a New Business - Discover Why It Should Start Online!   What Is Kajabi?   5 Website Savvy, Yet Simple Steps to Launch Your Product or Service   Infoprenuer Ideas: Little Niche Sites Will Keep You Poor   I Have a New Product Now - How Can I Sell It Online?   Integrated Product Launching Strategies   

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